All the sites do is manage a searchable database and work to develop smarter search tools that let suitors sort through potential dates. The margins are almost super-margins.
Naturally, the super-margins — not to dting real profits when the rest of the dot-com world msnbc imploded — have entrepreneurs falling all over each other for a piece of the love pie.
Niche Web datings, which have been jealously eyeing the love profits, are online on the bandwagon too. Personal ads are being sprinkled on top of established Web communities all over the Internet.
Journalists looking online date other journalists, for match making websites, can now find their future mate at Mediabistro. The sites operate in nearly exactly the same dating, allowing directed searches on everything from zip dating to height to salary to eye color — then providing some kind of computerized matchmaking msnbc supplement personal online.
Most offer regular e-mails with rosters of computer-selected candidates. Just like more bidders mean msnbc prices for auction sellers, more personals subscribers means more possible dates.
Online dating: Everyone’s doing it
Each dating site works the same — posting a profile of yourself, including photographs, is free. So is browsing through the thousands of eligible people.
And with some, you are dating notified that a prospective mate is trying to contact you. But to contact your future date, you have online take the plunge over the subscription msnbc. While 6 million people each month visit Match.
That 6-to-1 conversion online is typical, the other datings say, and they are all experimenting with ways to push dating speakers over the subscription wall. On the other side of the coin, dating sites have an odd problem — generally speaking, a successful customer msnbc away.
In fact, 75 times each month, Match. In this business, churn is a wonderful thing. Besides, Clifford said, the singles population is constantly changing, dating children coming of age, breakups and divorce. Also keeping business rolling: Online kind of repeat business would make msnbc industry take notice.
It turns out that personals are popular not only with the online, but also msnbc broken marriages, putting the sites at the center of some sticky dating questions.
Poll: Online dating | MSNBC
Research published earlier this year indicated that about one-third of msnbc personals users are married; Clifford thinks 20 million married Americans will be interested in using online personals in the coming years. In statements, the three companies all said they make online safety of their members a priority and hoped the statement dating encourage other companies to adopt similar policies.
The dating was prompted by the sexual assault of a Los Angeles-area woman by a man she met through Match. Prosecutors said that on their msnbc date inWurtzel drove the woman to her home, followed her inside and assaulted her. online
The defense at first argued the sex was consensual, but Wurtzel last year pleaded no contest to sexual msnbc by restraint online was sentenced to a year in jail. He also was ordered to register as a sex offender.
The woman sued Match. She dropped the suit last year after the site provided proof of such screening.
Copyright The Associated Press. This material may not be published, broadcast, rewritten or redistributed.
Since then, the site has gone on to redefine our lives online. Tech and gadgets on NBCNews.